PSST! Hey Alumni…

OCAD is looking for an instructor for their Time-Based/Transmedia Narrative course to start this Fall, so you will have to act fast!

Time-Based/Transmedia Narrative course (ADVR 3B03):
This course continues the study of trans-media narrative and introduces the subject of storytelling and the construction of a narrative structure as students gain an understanding of time-based media across a number of traditional and emerging platforms. Instruction includes the creation of scripts, their refinement and pre-production requirements. As well, students are introduced to professional techniques that will support the execution of their advertising concepts. Projects will include television commercials, time-based web media and other media currently used in conjunction with modern global advertising.

Check out all the deets here: http://www.ocad.ca/about_ocad/human_resources/employment_opportunities/faculty_instructors/sessional_design_2010_2

...and good luck!

Check out the full coverage of Cross Media Toronto 2010 (CMTO10) now up on YouTube as a 13-part series: www.youtube.com/watch?v=n_hiHUhFtCY

CFC Media Lab and MaRS co-presented with Jumpwire Media to launch Cross Media Toronto on July 21st, 2010 at the MaRS Centre. Cross Media Toronto (www.crossmediato.com) featured heavyweight media industry executives who discussed perspectives on how transmedia content will be produced, distributed and consumed in a cross media environment, with a specific look at ways to incorporate cross media into business models.

I recommend taking a few minutes out of your Monday to go YouTubing down the web-stream!
Bombs away!

THE WHAT: Cross Media TO 2010

THE WHEN: 6 – 9:30pm, July 21, 2010

THE WHERE: MaRS Centre, 101 College St. Toronto

CMTO 2010 features an all-star line-up of industry executives and technology experts. Our goal is to bridge the gap between the different media sectors in order share information and find new opportunities. We want the gaming people to meet the TV people, the publishing people to meet the web video people, and everyone to meet the advertising people but let’s be honest, in the end, it’s all about the money.

Headline speakers include:

Lisa Charters – SVP Director Digital for Random House of Canada

Sabrina Geremia – Head of Agency Relations for Google Canada

Pete Watson – Senior Business Development Manager for RIM

Steve Pratt – CBC’s Director of Digital Music

Other special guests include:

Dr. Siobhan O’Flynn – Transmedia Consultant and CFC Media Lab Faculty Member

Chris Van Hoy – Akamai’s Chief Strategist

For more, check out www.crossmediato.com

nextMEDIA+Banff2010 will be chock-full of inspiring conversations and exciting keynotes!
Still trying to decide when to be where and where to be when? Check out the CFC Media Lab’s top picks!

To register for Banff2010, visit: https://registration.achillesmedia.com/delegate_registration/list_products?event_id=19

To check out the full schedule, visit: http://www.banff2010.com/schedule.dynamic.php?

CFC Media Lab is partnering up with MaRS (www.marsdd.com) to present to you Cross Media TO (www.crossmediato.com)!

WHEN: July 21, 2010, 6pm – 9:30pm
WHERE: MaRS Centre, 101 College St. Toronto, ON

Cross Media TO brings together leaders from all key media industries to discuss, demonstrate, and debate cross media integration and partnerships. Our goal is to bridge the gap between the different media sectors in order share information and find new opportunities. We want the gaming people to meet the TV people, the publishing people to meet the web video people, and everyone to meet the advertising people but let’s be honest, in the end, it’s all about the money.

DON’T MISS THIS! 8:50pm – 9:00pm: Dr. Siobhan O’Flynn, Transmedia Consultant (Narrative Now) and CFC Media Lab Faculty member will be giving a trans-media case study presentation. CMTO will also be highlighting CFC Media Lab and MaRS companies, so stay tuned!

For tickets, sponsorship or to submit speakers, please contact:

Priya Rao, Director of Events
P: 416-809-5378
E: priya.rao@jumpwiremedia.com

Facebook Cross Media TO: http://www.facebook.com/event.php?eid=124172077604756
The full, hot schedule: www.crossmediato.com/schedule/

Check out our last CMTO update:
stabletalk.cfccreates.com/2010/05/27/cfc-media-lab-to-co-present-cross-media-toronto/

Saturday is the perfect day to catch a symposium or two!

Non Linear Storytelling: Designing Interactive Narratives
Victoria University: 140 Charles Street West, Room 215, Toronto

11:00 AM – 12:30 PM
As the shift toward interactive screens continues, designing narratives for the digital landscape is a skill that’s increasingly in demand. This master class session will bust creative thinking out of old models and introduce you to multi-plot structures, current forms of transmedia and interactive digital narratives.

Moderator:
Siobhan O’Flynn – Transmedia Storytelling Consultant; CFC Media Lab Faculty

Shifting Landscapes: Successful Transmedia & Multiplatform Projects
Victoria University: 140 Charles Street West, Room 215, Toronto

1:30 PM – 3:00 PM
Through examining a variety of case studies, this panel will explore how approaches to content delivery and use of technology relate to audience consumption habits, and fan participation. Discussion will highlight the realities of how these trends are causing shifts in the way audiences, creators and funders are approaching media.

Moderator:
Anthea Foyer – Co-Founder & Director, The Labs; former CFC Media Lab Staff

Panelists:
Alex Mayhew – Trans-media Creative Consultant; CFC Media Lab Guest Faculty
Howard Rosen – Business Affairs Manager, Bell Broadcast and New Media Fund
Victoria Ha – Partner, Stitch Media; CFC Media Lab Alumnus

The CFC Media Lab and MaRS are co-presenting with Jumpwire Media to launch Cross Media Toronto on July 21st, 2010 at the MaRS Centre.

Cross Media Toronto (www.crossmediato.com) will feature heavyweight media industry executives discussing perspectives on how transmedia content will be produced, distributed and consumed in a cross media environment, specifically looking at ways to incorporate cross media into business models. Cross Media Toronto will focus on providing attendees with real tangibles on how to monetize cross media opportunities in the various sectors.

Scheduled events at Cross Media Toronto include a super panel of key cross media personalities, 3 demonstrations of emerging cross media technologies, two industry focused case studies and a debate on a pressing cross media issue of the day, all designed to give attendees a more direct and personal understanding of how cross media can be implemented successfully.

“We are excited about bringing the event to Toronto. The city has a vibrant start up community and Canada is one of the world leaders in cross media content creation.”

- Founder of CROSS MEDIA TORONTO Gavin McGarry

For tickets, sponsorship or to submit speakers, please contact:

Priya Rao, Director of Events
P: 416-809-5378
E: priya.rao@jumpwiremedia.com

Facebook Cross Media TO: http://www.facebook.com/event.php?eid=124172077604756