CFC Media Lab is partnering up with MaRS (www.marsdd.com) to present to you Cross Media TO (www.crossmediato.com)!

WHEN: July 21, 2010, 6pm – 9:30pm
WHERE: MaRS Centre, 101 College St. Toronto, ON

Cross Media TO brings together leaders from all key media industries to discuss, demonstrate, and debate cross media integration and partnerships. Our goal is to bridge the gap between the different media sectors in order share information and find new opportunities. We want the gaming people to meet the TV people, the publishing people to meet the web video people, and everyone to meet the advertising people but let’s be honest, in the end, it’s all about the money.

DON’T MISS THIS! 8:50pm – 9:00pm: Dr. Siobhan O’Flynn, Transmedia Consultant (Narrative Now) and CFC Media Lab Faculty member will be giving a trans-media case study presentation. CMTO will also be highlighting CFC Media Lab and MaRS companies, so stay tuned!

For tickets, sponsorship or to submit speakers, please contact:

Priya Rao, Director of Events
P: 416-809-5378
E: priya.rao@jumpwiremedia.com

Facebook Cross Media TO: http://www.facebook.com/event.php?eid=124172077604756
The full, hot schedule: www.crossmediato.com/schedule/

Check out our last CMTO update:
stabletalk.cfccreates.com/2010/05/27/cfc-media-lab-to-co-present-cross-media-toronto/

The CFC Media Lab and MaRS are co-presenting with Jumpwire Media to launch Cross Media Toronto on July 21st, 2010 at the MaRS Centre.

Cross Media Toronto (www.crossmediato.com) will feature heavyweight media industry executives discussing perspectives on how transmedia content will be produced, distributed and consumed in a cross media environment, specifically looking at ways to incorporate cross media into business models. Cross Media Toronto will focus on providing attendees with real tangibles on how to monetize cross media opportunities in the various sectors.

Scheduled events at Cross Media Toronto include a super panel of key cross media personalities, 3 demonstrations of emerging cross media technologies, two industry focused case studies and a debate on a pressing cross media issue of the day, all designed to give attendees a more direct and personal understanding of how cross media can be implemented successfully.

“We are excited about bringing the event to Toronto. The city has a vibrant start up community and Canada is one of the world leaders in cross media content creation.”

- Founder of CROSS MEDIA TORONTO Gavin McGarry

For tickets, sponsorship or to submit speakers, please contact:

Priya Rao, Director of Events
P: 416-809-5378
E: priya.rao@jumpwiremedia.com

Facebook Cross Media TO: http://www.facebook.com/event.php?eid=124172077604756