We are thrilled to announce that James Milward / Secret Location- CFC Media Lab Alum has taken top honors, competing in the “Creative Challenge” at the Boards Summit in New York.
James Milward and Secret Location faced tough competition from last years champion, Mekanism, San Francisco and Seattle’s Wexley School for Girls, emerging victorious presenting a deep multi-tiered integrated campaign.
It was a tough race as the Board Summit is ‘THE WORLDS LARGEST COMMERCIAL PRODUCTION CONFERENCE’ and all the big players are there from every agency in the world.
James / Secret Location went up against Jason Harris, CEO and Ian Kovalik, Creative Director from Mekanism in San Francisco, (one of the top digital agencies in the world) (http://www.mekanism.com) and Brian Marr, Managing Director of The Wexley School for Girls in Seattle (One of the hottest integrated agencies in the world) (http://www.wexley.com).
The Creative Challenge focused its efforts on GLASS (http://www.giveaglass.org/Welcome.html) – the advertising/post/production endeavor to decrease waste in the environment and increase clean water supply in the world. Selected companies were given a brief 2 weeks before the competition and then presented creative solutions to the goal of eliminating plastic waste and contributing to clean water resources live on stage at the summit.
After a hard fought 45 minutes and the three presentations, including a grilling from client, Mishawn Williams (Glass) and Judge, Roger Baldacci – EVP & Creative Director, Arnold Worldwide, in Boston (http://www.arnoldworldwide.com), James Milward and his company Secret Location emerged victorious.
This was a stunning defeat as Mekanism were the defending champions, and both Mekanism and Wexley have dozens of employees, creatives and resources to work on the challenge. Secret Location is currently 6 people.
To find out more about Secret Location:
http://www.thesecretlocation.com
Find out more about the Creative Challenge at the Boards Summit in New York:
More about Boards magazine: http://www.boardsmag.com